Designed to simplify product selection within Drupal constraints. The design demonstrates not only visual appeal but also a client-friendly, intelligent system for product selection and sales. A structured UX approach focuses on compatibility-first navigation and streamlined product pages.
Problem
Smartlan needed a user-friendly online store for selling printer cartridges, but the challenge was balancing complex product structure with Drupal platform limitations. The existing experience made it difficult for users to quickly find compatible products for their printers.
Goal
Design an intuitive e-commerce experience that simplifies product discovery and ensures smooth integration with the Drupal platform.
Solution
We created a structured UX design system tailored specifically for Drupal, focusing on printer model search, clarity, usability, and efficient navigation.
The design helps users quickly identify compatible cartridges and move seamlessly through the purchase journey.
UX Thinking
The experience was built to guide users from “I don’t know what cartridge I need” → “This is the right product” → purchase.
-Compatibility First
-Reduce Cognitive Load
-Modular CMS-friendly design
-Designed for quick browsing
Key Features
- UX design tailored for Drupal CMS constraints
- Clear category structure for easy product discovery
- Optimized product page layout with key specifications
- User-friendly homepage guiding customers to key actions
- Consistent design system across all pages
Pages Designed
- Homepage
- Category Page
- Product Page
- Search Results Page
Result
The new design simplifies the shopping experience, making it easier for users to find the right products and complete purchases efficiently.